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The Deipnosophist

Where the science of investing becomes an art of living

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Location: Summerlin, Nevada, United States

A private investor for 20+ years, I manage private portfolios and write about investing. You can read my market musings on three different sites: 1) The Deipnosophist, dedicated to teaching the market's processes and mechanics; 2) Investment Poetry, a subscription site dedicated to real time investment recommendations; and 3) Seeking Alpha, a combination of the other two sites with a mix of reprints from this site and all-original content. See you here, there, or the other site!

14 November 2005

Google: "Just a search engine"

That comment (this post's subject header) was made by another investor and a very smart person. Unfortunately, he is wrong.

"Sergey Brin and Larry Page have ambitious long-term plans for Google's expansion into the fields of biology and genetics through the fusion of science, medicine, and technology. Their goal -- through Google, its charitable foundation, and an evolving entity called Google.org -- is to empower millions of individuals and scientists with information that will lead to healthier and smarter living through the prevention and cure of a wide range of diseases. Some of this work, done in partnership with others, is already under way, making use of Google's array of small teams of gifted employees and its unwavering emphasis on innovation, unmatched search capacity, and vast computational resources."

"Google is not averse to contributing to the scientific efforts of others. It teamed up with Stanford several years ago to provide computing power for a scientific project that focused on unfolding proteins. The process of protein folding is one of the keys to understanding biology, yet very little is known about how it works. It is believed by some that when proteins fold incorrectly, it can lead to serious diseases, ranging from Alzheimer's to Parkinson's to many types of cancer. The Stanford project utilized idle computer time from the PCs of individual volunteers and organizations like Google that agreed to apply excess computational power to the gargantuan effort to simulate the protein-folding process in 3-D. Google also made it easy for individuals who downloaded its search toolbar to sign up for the Stanford program, so that while they were away or asleep their computers could be utilized in the cause of science. The extra computing power accelerated the simulation and analysis of protein folding. "Modeling even the simplest of proteins can be computationally very, very challenging," Brin said."

"Among the other innovations that Sergey Brin and Larry Page would like to see Google and other firms achieve in the future is the production of affordable, clean-burning fuel that does not harm the environment. The source for this power is likely to be the sun. This area of research is important to Page, who for years has focused on the enormous quantities of electricity needed to power Google's network of hundreds of thousands of computers."


I have stated for the past several years, and well before this blog's existence, that Google/GOOG is not just your average, run-of-the-mill company. I also have stated its shares represent a singular opportunity(TM), that it -- the company and its shares -- are sui generis. Certainly, the shares would not qualify as such if the company itself were not the same.

This article explains why Google/GOOG is more than "just another search engine", and does so in exciting fashion. Read the article -- really, the chapter of a new book, [to be] published tomorrow. Then tell me what you think.

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